Agristo produces delicious fries, croquettes and other potato products. Together with d-artagnan I developed some potato characters to use inside their factories. I used a clear visual language to grab attention for potentially dangerous situations: Clean up water or grease stains, so your colleagues won’t slip on it. Keep the emergency exits clear. Watch out for non potatoes between the potatoes. Don’t bring any nuts into the factory. And report water and steam leaks!
I used a blackboard background and white chalk lines to keep in sync with the in house style.